Articles about social media


The Future of Digital Commerce and Artificial Intelligence

Last updated: 03/22/2020

First, it was the advent of the World Wide Web that changed how the world worked. Then with digitalization came eCommerce as businesses around the world established their...

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5 Brand Protection Tactics That Work

Last updated: 03/15/2020

Protecting your online brand is more challenging now more than ever. Companies can often find it problematic to create a genuine digital brand identity. The growth of social...

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Integrating events and social media to generate business | Smart Insights

Last updated: 03/05/2020

The events industry generates $ 1.5 trillion annually around the globe. In this digital era we live in, the integration of live events and social media has proven to be a...

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Stats to Know on Social Media Influencer Marketing - Social Media Explorer

Last updated: 03/05/2020

Social media influencers include celebrities, bloggers, YouTubers, and everything in between. Influencer marketing has taken the digital marketing world by storm with certain...

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What a Social Media Target Audience Is and How to Find It

Last updated: 03/01/2020

For my master's program at Syracuse University, we were required to attend two immersion weekends. These weekends were filled with networking events, guest speakers, and...

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3 Digital Advertising Trends That Are Changing The Landscape In 2020

Last updated: 02/28/2020

New trends in digital advertising keep unfolding. With never-ending progress in formats, resolutions, mediums, and channels, you may wonder, “how do I catch up with all of...

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How to Get Your First Social Media Management Client - Social Media Explorer

Last updated: 02/18/2020

by Jessica Micmohen | February 15, 2020 Starting a social media agency or consultancy can be exciting, but it’s also intimidating—especially if you’ve never had a client of your...

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Tips To Make Your Webpage More User-Friendly - Social Media Explorer

Last updated: 02/13/2020

by Adam Torkildson | February 10, 2020 Web design rules are very dynamic, and they change every year. Knowing the latest trends will allow you to provide the best quality...

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How to Start Using Screen Recorded Videos on Social Media

Last updated: 02/12/2020

People love visual marketing. In today’s social media-centric world, great visual content can make a huge difference in your marketing campaign. If you’re not doing video yet,...

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5 Social Media Contest Tools to Help Maximize Engagement With Your Campaigns

Last updated: 02/06/2020

Looking to boost brand awareness, and get more reach for your social media campaigns? Contests are a great way to generate engagement with your campaigns, and because social...

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