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Being Grateful on Social Media

Being Grateful on Social Media

A few weeks ago, our #TwitterSmarter team member, Sabrina reminded the rest of us that November is National Gratitude Month. She suggested that we all take some time to reflect...

Social Media Is Dead

Social Media Is Dead

© 2022 VICE MEDIA GROUP Social Media Is Dead What we call social media networks are anything but. Now that they're beginning to unravel, we should ask it would take to create...

Fireside Chat: Social Media Governance in Turbulent Times

Fireside Chat: Social Media Governance in Turbulent Times

Fireside Chat: Social Media Governance in Turbulent Times icon--twitter Please RSVP  for this hybrid event by Monday, November 14 at 8:00am ET.  Please join us on Monday,...

Gobo 2.0: All Your Social Media in One Place - Initiative for Digital Public Infrastructure

Gobo 2.0: All Your Social Media in One Place - Initiative for Digital Public Infrastructure

After Elon Musk’s recent purchase of Twitter, many users are starting to explore alternative social networks such as the fediverse’s Twitter alternative, Mastodon. Those users...

Is This The Downfall Of Meta And Social Media As We Know It?

Is This The Downfall Of Meta And Social Media As We Know It?

Last week, Meta Platforms – the company formerly known as Facebook – announced that it was cutting its workforce by 13 percent – equating to a loss of 11,000 jobs. This,...

Council Post: Beyond A Hashtag: Creating Social Media Movement

Council Post: Beyond A Hashtag: Creating Social Media Movement

Movements can happen organically on social media. A single tweet can have a profound impact and incite change, but real movements are about more than just a hashtag. In this...

5 secrets to drive conversions with Facebook retargeting ads

5 secrets to drive conversions with Facebook retargeting ads

5 secrets to drive conversions with Facebook retargeting ads by Guest Author on November 22, 2022 Facebook Article Summary Facebook retargetting is a cheaper and arguably more...

Seven Considerations for Your New Business's Social Media Strategy

Seven Considerations for Your New Business's Social Media Strategy

So you started a new business. Congratulations! Now comes the hard work: marketing and promotion. You know you need to be on social media, but you have no idea where to start....

Snapchat Rolls Out New Analytics

Snapchat Rolls Out New Analytics

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social...

31 YouTube Stats That Matter to Marketers - Hootsuite Social Media Management

31 YouTube Stats That Matter to Marketers - Hootsuite Social Media Management

The way we consume video is changing fast. Rather than gathering around the TV to watch our favourite shows, we’re gathering in virtual communities to share both short- and...

The 5 Commandments For a High Impact Social Media Presence

The 5 Commandments For a High Impact Social Media Presence

Each second, there are over 61,000 searches made on Google, 7,698 tweets and 794 Instagram posts made… So how can you make sure you stand out in such a concentrated arena? It’s...

Fact or Fiction? Social Media Signals Are a Search Engine Ranking Factor

Fact or Fiction? Social Media Signals Are a Search Engine Ranking Factor

For a while now, the Google search algorithm has been considering social media signals as one of its ranking factors. However, many SEO experts argue that social media, whilst...