Decentralizing Social Media – Sean Bonner
From the very beginning of the internet we’ve wanted to talk to our friends. Or to talk to people who might become our friends. At first this was easy because there weren’t many...
08/25/2023
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Goldilocks influencers: Why high follower count may not be the best driver of engagement on social media
Researchers from Goethe University Frankfurt, Frankfurt School of Finance and Management, and KU Leuven published a new article in the Journal of Marketing that examines which...
08/23/2023
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B2B Reads: Creating a collaborative community, using neuroscience to prevent burnout, how not to hate small talk and more - Heinz Marketing
In addition to our SundayApp of the Weekfeature, we also summarize some of ourfavorite B2B sales & marketing postsfrom around the webeach week. We’ll miss a ton of great stuff,...
08/23/2023
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YouTube’s Providing More Creators with Access to Shoppable Links
Will live-stream commerce ever become a thing in western markets? It already has in China, and in some other Asian regions, while there’s also evidence that Middle East-based...
08/03/2023
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Pinterest partners with record labels to bring popular music to its TikTok rival, 'Idea Pins'
Pinterest’s TikTok competitor is gaining new music. The company announced today its video-focused “Idea Pins” feature will now include the ability to add popular tracks from top...
07/31/2023
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Instagram is politely reminding you to be nicer — and it actually seems to work
It’s no secret that Instagram has major problems with harassment and bullying on its platform. One recent example: a report that Instagram failed to act on 90 percent of over...
07/26/2023
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Social Media Laws Could Soon Be Tested at the Supreme Court
Policy Social Media Laws Could Soon Be Tested at the Supreme Court New laws in Florida and Texas set the stage for states to have more control over what’s posted on social...
07/22/2023
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Affiliates on the job market; politics on social media
A few weeks ago, our student affiliate Bridget Barrett asked if CITAP was tracking which of our affiliates were on the job market this season. At her excellent recommendation,...
07/14/2023
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The Age of the Celebrity Social-Media Owner
What do you get the contrarian billionaire who has everything? Try a social network to call their own. It certainly seems like the hot new thing. Almost one year ago, Donald...
07/14/2023
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Why audio will never capture the hearts of social media users
From climate tech to gig work, midterm races up and down the ticket stand to impact the tech industry. Ballot measures will determine the future of everything from EV funding to...
07/13/2023
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B2B Reads: Overcome Resistance to Change, Fear of Public Speaking; Raising Resilience, Inspiring Courage - Heinz Marketing
In addition to our SundayApp of the Weekfeature, we also summarize some of ourfavorite B2B sales & marketing postsfrom around the webeach week. We’ll miss a ton of great stuff,...
07/10/2023
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How TikTok’s algorithm made it a success: ‘It pushes the boundaries’
It is, quite literally, the trillion dollar question: how did TikTok go from a niche social network for lip-syncing teens to the most popular app in the western world,...
06/27/2023
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