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5 Key Components of High-Quality Content

5 Key Components of High-Quality Content

5 Key Components of High-Quality Content By Lifestyle July 19, 2022 12:42 pm Print Did you know that time spent on content marketing can positively impact your profits? It’s...

People or personas? What B2B marketing can learn from B2C

People or personas? What B2B marketing can learn from B2C

People or personas? What B2B marketing can learn from B2CEvery effective marketing strategy begins with a clear understanding of the target market. That information allows...

Content Marketing Metrics and Analytics: 5 Types of Data Insights

Content Marketing Metrics and Analytics: 5 Types of Data Insights

Content marketers are increasingly tasked with making sense of large and unwieldy data sets. However, they often lack the skills to process this data, creating a paradoxical...

Structured and Unstructured Content Types: The Quick Guide

Structured and Unstructured Content Types: The Quick Guide

Structured and unstructured data is often a technical conversation. However, these terms apply to content types as well. Most content is unstructured, which may be a shocker. We...

How to create source/medium reports in Google Analytics 4

How to create source/medium reports in Google Analytics 4

How to create source/medium reports in Google Analytics 4 SHARE Google Analytics 4 When you're looking for ways to measure the effectiveness of your marketing campaigns, you...

The Power of Personas

The Power of Personas

If you’re in marketing today, chances are you’ve heard about buyer personas. If you haven’t taken that leap to develop yours — or if it’s been longer than 12 months since you...

Top 6 Reasons Business Must Use Video in Content Marketing

Top 6 Reasons Business Must Use Video in Content Marketing

Content marketing is essential to build brand value and engage the audience towards purchasing your products. Gone are the days when people used to read long texts that provided...

LinkedIn Goes All-In on B2B Marketing

LinkedIn Goes All-In on B2B Marketing

Social media networks have made the news for all the wrong reasons this year. But LinkedIn is the exception, rolling out a steady stream of new features and avoiding...

5 Reasons Companies Are Going Headless | Martech Zone

5 Reasons Companies Are Going Headless | Martech Zone

5 Reasons Companies Are Going Headless Friday, August 19, 2022 Choosing the right content and commerce platform is a critical decision for digital leaders. And whether to opt...

11 Creative Content Marketing Ideas To Make You Stand Out - Siege Media

11 Creative Content Marketing Ideas To Make You Stand Out - Siege Media

11 Creative Content Marketing Ideas To Make You Stand Out Share Art may seem like a foreign language to you, but creativity comes in many forms. While you might not be compared...

Growth Hacking Your Startup: What it is, How to Use it, and Lots of Examples

Growth Hacking Your Startup: What it is, How to Use it, and Lots of Examples

Start Growth Hacking Your Company If you’re just getting started with growth hacking for your company, you’ll want to read through all three sections. And at the end, if you’re...

How To Promote a Blog Without Using Social Media

How To Promote a Blog Without Using Social Media

Blogging is an excellent way to share your thoughts and opinions, grow your business and develop an online brand. But for your blog to succeed, you must find ways to promote and...