After two years of postponements, cancellations and limited attendance, blockbuster events are back in a big way – though there are new challenges behind the scenes. For the...
05/23/2022
Resources for the Promotional Products Industry Which Side of the Promo Brain Are You? (Secrets to High-Performance Teams) Distributors face a demanding new client. Today’s...
05/23/2022
Like most of you, I still recall how overwhelmed I felt when I set foot on the tradeshow floor for the first time as part of the promotional products industry. It seemed magical...
05/17/2022
Most professionals in promotional products agree that the industry needs to continue on its rapid path to digital transformation in the coming years. What exactly that might...
05/17/2022
The next time you find yourself telling a story – maybe you’re at the sink, washing up after dinner with your family, or maybe you’re stuck in the awkward small talk portion...
05/15/2022
PPAI’s Legislative Education And Action Day (L.E.A.D) got under way on Wednesday for two days of virtual meetings between industry leaders from 20 states and legislators on...
05/06/2022
Photo: Getty Images by chepkoelena ‘Gifting-as-a-service’ or ‘one-to-one gifting’ companies are attracting big investments from venture capital firms as they bring tech-startup...
07/18/2021
Customer experience matters and providing the right experience can keep your customers coming back. Much like it impacted everything, the COVID-19 pandemic has shaped the...
07/03/2021
Why bother with a recall? Well, if Peloton is any example, part of the plan might be to not worry about actually getting the product back. You don’t need to be a cynic to think...
06/18/2021
What does your brand stand for? People want more from companies today than just products and services. They want to buy from organizations who reflect their values, so they can...
06/14/2021
Justin Letheby 0:00 Hey, welcome back to the professor of real estate. My name is Justin in case you're not aware, and this time I got to interview three very powerful National...
06/14/2021
As vaccines continue to roll out, people are getting more and more excited to start hosting and attending events again, but there are also quite a few people who will continue...
06/04/2021
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