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The Case for Promos in the Education Market -

The Case for Promos in the Education Market -

As schools navigated the many challenges of continuing education during the pandemic, the purchasing of promo items took a backseat, especially with gatherings of any sort...

6 Tips for Sustainable Rebranding Efforts — commonsku Blog

6 Tips for Sustainable Rebranding Efforts — commonsku Blog

Resources for the Promotional Products Industry 6 Tips for Sustainable Rebranding Efforts It’s a given that companies occasionally want to refresh their brand identity. When...

How to Find Content for Social Media

How to Find Content for Social Media

Social media is a beast. It’s not something that can be mastered in one sitting. It takes research, a lot of practice, and knowledge of what works for your company. Heck, I’ve...

Promotional Products, But Make Them Plantable

Promotional Products, But Make Them Plantable

The Cancer Treatment Centers of America came to Symphony Seed Papers (asi/74930) with an issue. The national network of cancer care centers had cleaned up its prayer wall and...

Bread And Butter

Bread And Butter

Jodie Schillinger is the ultimate foodie. For her, food is the essential experience—almost spiritual. She’s nearly a gastronome, she says. “My excitement does not stop peaking,...

Is It Important to Your Client?

Is It Important to Your Client?

I fervently love what I do, and I hope people sense that just by how I present myself. As a result, I get to create meaningful marketing and branding work that matters, work...

The Key to Fulfilling Clients’ Projects — commonsku Blog

The Key to Fulfilling Clients’ Projects — commonsku Blog

Resources for the Promotional Products Industry The Key to Fulfilling Clients’ Projects Whether a project is big or small, being on the same page as your client — understanding...

Pump Up Your Shop Profits With Promo Products -

Pump Up Your Shop Profits With Promo Products -

To stay competitive, it makes sense to be as much of a one-stop print shop as possible. In this way, you can provide the convenience of supplying all the logoed items an...

Our Associate Editor Says Green Thumbs Would Love Promo

Our Associate Editor Says Green Thumbs Would Love Promo

I’ve been wanting to start a garden for nearly two years. It’s a pandemic hobby I haven’t forgotten about. This summer, I finally went to the nursery and bought my “plant...

Broken Sales Pipeline? Here Are 3 Ways Your Promotional Products Business Can Generate Leads Now — commonsku Blog

Broken Sales Pipeline? Here Are 3 Ways Your Promotional Products Business Can Generate Leads Now — commonsku Blog

Resources for the Promotional Products Industry Broken Sales Pipeline? Here Are 3 Ways Your Promotional Products Business Can Generate Leads Now You are likely in a positive but...

Develop Your Sales & Marketing Strategic Playbook / PromoJournal - Cliff's Notes

Develop Your Sales & Marketing Strategic Playbook / PromoJournal - Cliff's Notes

For You and Your Entire Team It does not matter if you are a large organization or a solopreneur, it is imperative to have a joint strategy lead by management, the initiative...

What is Upcycling?

What is Upcycling?

We all know how to reduce, reuse and recycle; the three “r’s” we learned by heart to reduce post-user consumption. In the promotional products industry, we often brainstorm how...