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An 8-Step Guide to Efficient Content Planning for Social Media

An 8-Step Guide to Efficient Content Planning for Social Media

Content planning is more than scheduling. Run your accounts like a well-oiled machine with a strategic social media content plan. Content planning is the most important factor...

How to Use Instagram Insights

How to Use Instagram Insights

It's no secret that we love data. Data helps you understand your audience. It tells you how they do things, what they prefer, and who they are. And when it comes to social...

4 New SEO Tactics You May Be Overlooking in 2021 - Go Fish Digital

4 New SEO Tactics You May Be Overlooking in 2021 - Go Fish Digital

It’s a cliche, but SEO is among the rare industries where what defines success can change every single day. Whether you’re faced with a dramatic new search algorithm update or...

15 Visual Content Marketing Statistics That'll Blow Your Mind

15 Visual Content Marketing Statistics That'll Blow Your Mind

With over 2 million blog posts published each day, you need to have something that helps your content stand out. Honestly, just writing great content isn’t going to cut it...

Use your data to make 2018 the year of good business

Use your data to make 2018 the year of good business

2018. A new year. And with each new year, we’re all routinely asked for our predictions, resolutions and hopes for the coming months. My hope is that in 2018 we in the marketing...

How to Build Your Brand With Content: 4 Things You Must Do

How to Build Your Brand With Content: 4 Things You Must Do

Wow! Congrats if you’re reading this article. That means you’ve taken the plunge and are ready to start and grow your own business. It can be daunting when it comes to...

How to Build Quality Links – Not Quantity

How to Build Quality Links – Not Quantity

In my 20 years as a digital marketing professional, I’ve had to deliver plenty of bad news. Changes in an algorithm, new governmental regulations, website hacks, a great SEO...

9 Antidotes to the Facebook Algorithm Squeeze | Baer Facts

9 Antidotes to the Facebook Algorithm Squeeze | Baer Facts

The Facebook algorithm is changing again, and it’s bad news for brands who want to show up in the news feed. In a recent, inscrutable, Kremlin-esque press release, Mark...

Best practices for qualifying your link opportunities

Best practices for qualifying your link opportunities

Links are an essential part of the internet. In the early days of the web, links were not seen as “ranking signals” but as relevant connections and partnerships between sites....

5 content distribution strategies for 2018

5 content distribution strategies for 2018

I personally feel that the most overused digital marketing phrase is “Content is king.” Yes, content is important. Google loves quality content. Your visitors love content. But...

What the development of visual search will mean for SEO

What the development of visual search will mean for SEO

The arrival of the Pinterest Lens and Google Lens has ignited a battle for visual search engine supremacy. Beyond opening up a new revenue stream for e-commerce stores, visual...

Snap offers free credits to brands running vertical video ads on Instagram, Facebook, Pinterest, elsewhere

Snap offers free credits to brands running vertical video ads on Instagram, Facebook, Pinterest, elsewhere

In Snap’s latest earnings report released earlier this week, Snapchat’s parent company showed signs that it’s been able to withstand the war that Facebook and Facebook-owned...