A Critical Quarterly Question
I’ve had the pleasure of being part of the promotional products industry for just over 22 years. In that time, I’ve witnessed many displays of boldness as people started...
01/12/2023
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Promotional Product Integration Standards - Technology Summit + Hack-A-Thon
The 2023 PromoStandards Technology Summit is the premier Promotional Products Technology Event. The Hack-A-Thon features groups of cross functional teams working together in a...
01/05/2023
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Marketing With A Purpose: Promo Products That Give Back — commonsku Blog
Resources for the Promotional Products Industry Marketing With A Purpose: Promo Products That Give Back The 2022 Trust Barometer study by PR firm Edelman found that “ societal...
12/14/2022
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Wearing Too Many Hats? Best Resources for Multi-Tasking Small Business Owners
As a small business owner, you wear many hats, from sales and marketing to customer service and accounting. You get so much done in a day, but you’re always scrambling from one...
06/08/2022
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The Promotional Power of Giving Back
Now more than ever, giving back matters to consumers. Customers are urging companies to incorporate social responsibility efforts into their business plans, and their shopping...
06/07/2022
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Quick Tips to Win Your Workday — PromoKitchen
Our industry is full of overachievers. If you’re reading this article, it’s likely that you’re a serial over-committer who’s questioning if they even have time to read it in the...
05/29/2022
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These Two Entrepreneurs Form A Promo Supply Chain All Their Own
Tameka Peoples, founder and CEO of Seed2Shirt, and Cher’Don Reynolds, CEO and founder of ShePrintsIt, can both fall into the habit of talking about their partnership in the same...
05/27/2022
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Boom or Bust: Did the Promo M&A Explosion Happen? — commonsku Blog
Resources for the Promotional Products Industry Boom or Bust: Did the Promo M&A Explosion Happen? This time last year, the print and promo industry seemed poised for an...
05/27/2022
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Festivals, Sports & Concerts: The Return of Large-Scale Events
After two years of postponements, cancellations and limited attendance, blockbuster events are back in a big way – though there are new challenges behind the scenes. For the...
05/23/2022
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Which Side of the Promo Brain Are You? (Secrets to High-Performance Teams) — commonsku Blog
Resources for the Promotional Products Industry Which Side of the Promo Brain Are You? (Secrets to High-Performance Teams) Distributors face a demanding new client. Today’s...
05/23/2022
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Too Much Talk: A Modest Manifesto on DEI in the Promotional Products Industry — PromoKitchen
Like most of you, I still recall how overwhelmed I felt when I set foot on the tradeshow floor for the first time as part of the promotional products industry. It seemed magical...
05/17/2022
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PPAI’s Push For Industry Digital Transformation Begins
Most professionals in promotional products agree that the industry needs to continue on its rapid path to digital transformation in the coming years. What exactly that might...
05/17/2022
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