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Consumers Rethinking The Holidays - Here's What It Means For Advertising

Consumers Rethinking The Holidays - Here's What It Means For Advertising

IBM released its annual global holiday shopping and travel report on Monday, revealing how people plan to travel and allocate their holiday shopping budget this season. Plans...

What every marketer needs to know about programmatic advertising

What every marketer needs to know about programmatic advertising

MarTech » Programmatic Advertising » What every marketer needs to know about programmatic advertising What every marketer needs to know about programmatic...

How Much 'Better' Than Linear Can Streaming Advertising Get?

How Much 'Better' Than Linear Can Streaming Advertising Get?

With both Netflix and Disney+ about to enter the fray, ad-supported streaming is about to get a lot more competitive.  And with the world’s largest streaming service diving in...

Creating Successful Facebook Ad Campaigns: A Full Guide

Creating Successful Facebook Ad Campaigns: A Full Guide

If you’re looking to create successful Facebook ad campaigns, look no further than this comprehensive guide. In it, we’ll cover everything from the basics of setting up your...

The Three Keys: Data. Trust. Intent.

The Three Keys: Data. Trust. Intent.

Mike Donohue a colleague of over 30 years during his 4A’s (American Association of Advertising Agencies) and ANA (Association of National Advertisers) career embraced the...

How Is Social Media Helping the Economy? - EconoTimes

How Is Social Media Helping the Economy? - EconoTimes

In this increasingly connected world, the public demands quick, brief updates on pressing topics that are growing daily. A decade ago, government agencies were not very fond of...

App Store Review Guideline updates now available - Latest News - Apple Developer

App Store Review Guideline updates now available - Latest News - Apple Developer

App Store Review Guideline updates now available October 24, 2022 The App Store Review Guidelines have been updated to support new features in upcoming OS releases, better...

Advertising on TikTok in [current_date format='Y']: Pros and Cons | Bulkly

Advertising on TikTok in [current_date format='Y']: Pros and Cons | Bulkly

With over a billion users and a daily impression rate of more than 300 million, TikTok has quickly become one of the most popular platforms to advertise your brand. In fact,...

Why You Should Consider Hiring Autistic Individuals For Creative Careers

Why You Should Consider Hiring Autistic Individuals For Creative Careers

October is National Disability Employment Awareness Month. It's an opportunity to talk about disability employment issues, celebrate disabled workers' contributions to America's...

Rebuilding A Broken Brand Through Smart Marketing & Advertising

Rebuilding A Broken Brand Through Smart Marketing & Advertising

We talk a lot about the power of marketing and advertising to drive growth for brands. It is the table stakes talk at ad conferences, and frequently goes something like this:...

Meta is building a decentralized, text-based social network

Meta is building a decentralized, text-based social network

Today’s edition is a bit late as I wrangled some late-breaking news. Sorry about that! Twitter’s decline is paving the way for other platforms to build next-generation...

The End of Cheap Scale?

The End of Cheap Scale?

Before we get to today's main topic, some miscellaneous goodies… Vote!I know that everybody always says that every election is super consequential, but this one really is....