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Influencer Marketing Strategies for Reaching Millennial Parents - Open Influence Inc.

Influencer Marketing Strategies for Reaching Millennial Parents - Open Influence Inc.

Millennials are the first-ever generation parenting with social media. According to Forbes, over 50% of millennial parents report using social media for parenting-related...

5 Ways to Leverage Podcast Features in Your Marketing Strategy - RichPerry

5 Ways to Leverage Podcast Features in Your Marketing Strategy - RichPerry

Today I’m going to share a common mistake entrepreneurs make when it comes to getting on podcasts and how you can get the smart advantage by optimizing your expert features. I...

Why there are 10,000 martech products that 'kinda all do the same thing' (but not really)

Why there are 10,000 martech products that 'kinda all do the same thing' (but not really)

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I proudly wake up at 8:59 a.m, one minute before starting my remote work job. There are thousands like me

I proudly wake up at 8:59 a.m, one minute before starting my remote work job. There are thousands like me

On days I don’t go into the office, my alarm goes off at 8:59 a.m.  I’m up within 30 seconds and, albeit horizontally, on Slack, opening emails and getting oriented for my...

Revealed: how coyotes and scammers use TikTok to sell migrants the American dream

Revealed: how coyotes and scammers use TikTok to sell migrants the American dream

The TikTok video starts like most other travel snaps on the platform do, with selfie shots showing the user* and his companions sitting on a plane and walking through the...

How The Internet Tricked Me Into Reading A New Book Every Single Day

How The Internet Tricked Me Into Reading A New Book Every Single Day

Link BuzzFeed News This is an excerpt from Please Like Me, BuzzFeed News’ newsletter about how influencers are battling for your attention. You can sign up here . When I tell...

How These Entrepreneurs Set Boundaries During The Holidays

How These Entrepreneurs Set Boundaries During The Holidays

While the holidays are a busy time for most small businesses, these entrepreneurs incorporate boundaries into their schedules to achieve a good work-life balance. For the...

Social Media vs Email Marketing: Which Yields Better Result? | Bulkly

Social Media vs Email Marketing: Which Yields Better Result? | Bulkly

Digital marketers are always comparing different marketing channels to identify one that yields better results. And of course, social media marketing and email marketing have...

7 reasons why creative content is important for social media marketing - The Crowdfire blog

7 reasons why creative content is important for social media marketing - The Crowdfire blog

The importance of creative content for social media marketing is undeniable. Time and again we see the proof as creative and unique campaigns make waves and generate enormous...

How to do a content audit as painlessly as possible

How to do a content audit as painlessly as possible

A content audit is the act of taking inventory of your content to understand it on two levels:  It’s a task many dread, but one you shouldn’t sweat. Content audits aren’t a...

Here's how to find value in digital transformation

Here's how to find value in digital transformation

“Digital transformation is not just around automating your processes, doing a back office discipline, and making sure that you’re becoming more productive. There’s another piece...

You can't grow as a marketer without curiosity – here’s why

You can't grow as a marketer without curiosity – here’s why

Google Trends shows the upward graph of the above term from January 2016, but its search has dramatically increased in 2022.  This increase leads to the conclusion that more...