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Twitter Marketing Best Practices: How to Find Success on the Platform

Twitter Marketing Best Practices: How to Find Success on the Platform

I’ve been using Twitter actively since 2007. Over the years, I have used the app differently, but it has always been a place for me to learn, share information, and engage...

The First Rule of Extreme Rules Is There Are No Rules

The First Rule of Extreme Rules Is There Are No Rules

For the first time in forever, it looks as though Saturday night’s Extreme Ruleswill actually be, well, extreme. Much more important to us here in the Palace of Wisdom, though,...

jeremy hutchison comically reinterprets the marketing of luxurious brands & ancient myths

jeremy hutchison comically reinterprets the marketing of luxurious brands & ancient myths

The Never Never is a quirky body of work that investigates how fake news is broadcasted through media and manifests in society. Produced by the UK artist Jeremy Hutchison and...

Insite AI raises $19M to help consumer brands figure out their in-store strategies

Insite AI raises $19M to help consumer brands figure out their in-store strategies

Insite AI, a platform for consumer packaged goods companies that uses AI to provide recommendations on how to price, distribute and promote their products in physical stores,...

Disney: The Metaverse, Digital Transformation, And The Future Of Storytelling

Disney: The Metaverse, Digital Transformation, And The Future Of Storytelling

The Walt Disney Company is one of the world's best-known entertainment brands and is responsible for some of the best-loved children’s stories of all time. For this reason, the...

What I’m Learning About Local Sustainability from Renowned Marketing Experts

What I’m Learning About Local Sustainability from Renowned Marketing Experts

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Heart-on-my-sleeve: I’m stricken over...

Twitter New Features, Stories & Product Updates for Brands and Users

Twitter New Features, Stories & Product Updates for Brands and Users

Below are the latest features, product updates, and Twitter news stories. Updated: 10.13.2022 Twitter Releases an Improved Professional Account Analytics Tab: Twitter’s...

How Older Brands Stay Relevant To Gen Z

How Older Brands Stay Relevant To Gen Z

Image above: Adding flavoring to make Cheetos even spicier. When it comes to CPG brands and their “magnetism” with the Gen Z cohort, it actually pays to be old. That’s because...

How To Create A Custom 404 Page In WordPress

How To Create A Custom 404 Page In WordPress

When navigating a website, few things are more frustrating than landing on a screen with a 404 error, “Page Not Found.” This issue could cause a user to click away from your...

How Brand Reputation Management Works in the Social Media Age

How Brand Reputation Management Works in the Social Media Age

What's a brand to do when customers can air their grievances and openly discuss, criticize and complain on social media channels? Managing a brand’s reputation has become a...

Supergoop CEO Amanda Baldwin And The Honey Pot Founder Bea Dixon On Scaling Personal Care Brands

Supergoop CEO Amanda Baldwin And The Honey Pot Founder Bea Dixon On Scaling Personal Care Brands

Last month, Women’s CoLab, in partnership with Verizon and Luminary, hosted their Fall summit aimed at helping women founders grow and scale their business. Building on the...

How Brands Can Work Authentically With Co-Creators

How Brands Can Work Authentically With Co-Creators

The metaverse is estimated to be worth $800 billion by 2024, according to the Influencer Marketing Hub. The opportunity for brands is vast, yet as the digital landscape evolves,...