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KFC apologizes for chicken shortage with a hilarious hidden message

KFC apologizes for chicken shortage with a hilarious hidden message

The fast-food chain used a full-page ad in British newspapers to apologize for shutting down hundreds of restaurants this week because it ran out of chicken. The bright red...

Irn Bru courts controversy with cheeky ad urging viewers ‘Not To Be a Can’t’

Irn Bru courts controversy with cheeky ad urging viewers ‘Not To Be a Can’t’

AG Barr’s Irn Bru is looking to build upon its cheeky legacy with a risqué ad that urges drinkers not to be a “can’t”. The 40-second spot launched on STV over the weekend, and...

4 Tips for Forming a Partnership with Your Employer Branding Counterparts

4 Tips for Forming a Partnership with Your Employer Branding Counterparts

The connection between a company's consumer brand (the brand a business puts forward to potential customers) and employer brand (the brand it puts forward to potential...

These Famous Tech Logos Have Hidden Messages. Can You Spot Them?

These Famous Tech Logos Have Hidden Messages. Can You Spot Them?

Logos are the "face" of a company. The best corporate logos have significant favorable impacts on bottom lines. From color, to image, to typeface selections, your company's logo...

DOJ official leaves partly over fear she might be asked to oversee Russia probe

DOJ official leaves partly over fear she might be asked to oversee Russia probe

WASHINGTON — The Justice Department's No.3 attorney had been unhappy with her job for months before the department announced her departure on Friday, according to multiple...

Incoming IAB Chairman Scott Schiller's Message To Ad Industry: We Must Work Together

Incoming IAB Chairman Scott Schiller's Message To Ad Industry: We Must Work Together

The incoming chairman of the Interactive Advertising Bureau Scott Schiller told media buyers, brands and ad-tech executives at the IAB Leadership Summit in Palm Desert,...

Put an End to Boring Content by Using Emotional Storytelling

Put an End to Boring Content by Using Emotional Storytelling

Is not life a hundred times too short for us—to bore ourselves?* I have a question for my fellow content creators. You talk like a human, so why don’t you write like...

Sending a Tesla into space wasn’t such a dumb idea

Sending a Tesla into space wasn’t such a dumb idea

Maybe it’s my instinctive distrust of bored billionaires treating the world as their playground, but I’m always dubious about Elon Musk’s various moonshot projects. He seems to...

How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit

How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit

My college roommate was the fastest writer I’ve ever met. If he had a 10 page paper due at 9 AM on a Thursday, he would start writing it at 6 AM ... that day. And the craziest...

How Participation Marketing Elevates Your Social Media Strategy

How Participation Marketing Elevates Your Social Media Strategy

Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their...

4 Reasons Your Brand Is Behind on Mobile - And How to Catch Up

4 Reasons Your Brand Is Behind on Mobile - And How to Catch Up

Mobile is the undeniable future of commerce. However, many brands, from small businesses to enterprises, consistently miss the mark. They fall short of tapping into mobile’s...

Instagram triples length of Story ads with carousel format

Instagram triples length of Story ads with carousel format

Instagram is looking to make the ads in its Stories feed better equipped for brands to tell stories. Instagram is rolling out a version of its Story ads that can include three...