The fast-food chain used a full-page ad in British newspapers to apologize for shutting down hundreds of restaurants this week because it ran out of chicken. The bright red...
09/25/2022
AG Barr’s Irn Bru is looking to build upon its cheeky legacy with a risqué ad that urges drinkers not to be a “can’t”. The 40-second spot launched on STV over the weekend, and...
09/13/2022
The connection between a company's consumer brand (the brand a business puts forward to potential customers) and employer brand (the brand it puts forward to potential...
09/10/2022
Logos are the "face" of a company. The best corporate logos have significant favorable impacts on bottom lines. From color, to image, to typeface selections, your company's logo...
08/26/2022
WASHINGTON — The Justice Department's No.3 attorney had been unhappy with her job for months before the department announced her departure on Friday, according to multiple...
08/16/2022
The incoming chairman of the Interactive Advertising Bureau Scott Schiller told media buyers, brands and ad-tech executives at the IAB Leadership Summit in Palm Desert,...
08/08/2022
Is not life a hundred times too short for us—to bore ourselves?* I have a question for my fellow content creators. You talk like a human, so why don’t you write like...
07/31/2022
Maybe it’s my instinctive distrust of bored billionaires treating the world as their playground, but I’m always dubious about Elon Musk’s various moonshot projects. He seems to...
07/24/2022
My college roommate was the fastest writer I’ve ever met. If he had a 10 page paper due at 9 AM on a Thursday, he would start writing it at 6 AM ... that day. And the craziest...
07/17/2022
Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their...
07/15/2022
Mobile is the undeniable future of commerce. However, many brands, from small businesses to enterprises, consistently miss the mark. They fall short of tapping into mobile’s...
07/14/2022
Instagram is looking to make the ads in its Stories feed better equipped for brands to tell stories. Instagram is rolling out a version of its Story ads that can include three...
07/01/2022
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