Burger King — a fast-food chain that sells cheap beef — apparently understands net neutrality more than the average member of Congress. The company released an ad today...
10/24/2021
According to 3Cinteractive, 64 percent of brands reported an increase in loyalty program membership over the last year. Loyalty programs are becoming more sophisticated, moving...
10/23/2021
Netflix has joined Aldi and Lidl as one of the UK’s top brands for consumers, according to YouGov’s annual BrandIndex list, which measures the British public’s perception of...
10/20/2021
It was a rough start to 2018 for H&M, and other retailers are paying attention, knowing that their brand could easily come under fire next. Reputation management consulting...
10/20/2021
A year ago Snapchat enabled app advertisers to attach deep links to their campaigns, so people could swipe up on an ad and open to a specific place within the advertisers’ app....
10/06/2021
You know what you should do? Add hashtags to your Instagram Stories. You invested serious resources into creating and capturing the perfect Instagram Story. Maybe you put...
10/05/2021
Four months after WhatsApp announced that it would introduce tools for businesses, on Thursday the Facebook-owned messaging service officially rolled out business-specific...
10/02/2021
In a rush to stay relevant to keep up with the changing consumer needs and expectations, many brands are investing in new technologies to help them innovate. But does the key to...
09/26/2021
It was a Google app that no one used—until they could take a selfie with it. Although Google launched the app in 2016, it hadn’t received much traction until a portrait feature...
09/26/2021
Streaming services are working hard to steal eyeballs from traditional broadcasters – and they seem to be succeeding. Netflix beat analysts’ expectations by adding 5.3 million...
09/21/2021
Video is far more than just the latest social media buzz or digital trend. It’s fast replacing written and other static content, as the most dominant form of digital...
09/08/2021
The Coca-Cola Company is looking to solidify the future of Diet Coke in North America with a new colourful rebrand that brings with it a handful of premium fruity...
09/02/2021
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