Last updated: 04/02/2020
Without the right strategy, your digital marketing will fail—guaranteed. It’s a brutal fact: in the new COVID-19 normal, businesses that haven’t adapted to digital marketing...
Last updated: 03/30/2020
When life feels jolly rotten, music is something people haven’t forgotten. On the power of music in creating connections, a key discussion at The Drum’s Digital Transformation...
Last updated: 03/28/2020
Consumers believe staff welfare should be a company’s first priority, while brands also have a role to play in supporting governments and wider society through the crisis. The...
Last updated: 03/26/2020
A brand is the front line of any business and what customers retain in their heads in the long run. Therefore, strengthening it is crucial for the success of your business....
Last updated: 03/24/2020
Snapchat is huge. Despite hits and losses, it’s still gaining millions of new users per year. In fact, it now has over 218 million daily active users. As a marketer, this...
Last updated: 03/24/2020
What activities do you need to include in your social media strategy to stay on top of your game in 2020? We’ll reveal the top 5 strategies you can implement into your current...
Last updated: 03/23/2020
Being ‘business as normal’ can feel a bit insensitive, but constant reminders can also come across as scaremongering. It’s particularly difficult for brands in sectors such as...
Last updated: 03/23/2020
While it’s way too early to predict how -- or even if -- the fast-moving COVID-19 pandemic may change consumer behavior in the long run, new research from GfK finds that they’re...
Last updated: 03/23/2020
Not so long ago, if somebody mentioned owning a startup, you could assume it was all about a nifty app or gizmo. But these days, food is the new tech. While food and beverage...
Last updated: 03/20/2020
Content Creation / Blogging / Social Media / Examples / Tools and technologies How to Create Visual Content That’s Worth a Thousand Shares Editor’s note: We’ve updated this post...
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