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Goldilocks influencers: Why high follower count may not be the best driver of engagement on social media

Goldilocks influencers: Why high follower count may not be the best driver of engagement on social media

Researchers from Goethe University Frankfurt, Frankfurt School of Finance and Management, and KU Leuven published a new article in the Journal of Marketing that examines which...

B2B Reads: Creating a collaborative community, using neuroscience to prevent burnout, how not to hate small talk and more - Heinz Marketing

B2B Reads: Creating a collaborative community, using neuroscience to prevent burnout, how not to hate small talk and more - Heinz Marketing

In addition to our SundayApp of the Weekfeature, we also summarize some of ourfavorite B2B sales & marketing postsfrom around the webeach week. We’ll miss a ton of great stuff,...

A Technical SEO Guide To Redirects

A Technical SEO Guide To Redirects

A Technical SEO Guide To Redirects Read on for a comprehensive overview of redirects and the proper application for search optimization. SEJ STAFF Director, IT and...

How Your Company Can Improve Brand Recognition

How Your Company Can Improve Brand Recognition

Brand recognition does something for a company that marketers aspire to. It automatically links a product, solution or business with consumers’ desires or needs. Thinking of...

The Top 5 Best Web Design Agencies – In-Depth Reviews

The Top 5 Best Web Design Agencies – In-Depth Reviews

Want to jump straight to the answer? The best web design agencies are Clay and Digital Silk. Having launched several high-profile websites, I’ve worked with countless web...

Instagram Close Friends, Twitter Circle, and the magic of restricted access

Instagram Close Friends, Twitter Circle, and the magic of restricted access

Instagram Close Friends, Twitter Circle, and the magic of restricted access “I post a lot of Stories on Instagram,” says Kanishka Thakur, a 24-year-old digital marketing...

How these Small Businesses are Intentionally Staying Small

How these Small Businesses are Intentionally Staying Small

Small businesses don’t have to grow in size to make a difference. We’ll share why, sometimes, thinking small can lead to the biggest dividends. Small businesses are small for a...

Information Retrieval: An Introduction For SEOs

Information Retrieval: An Introduction For SEOs

When we talk about information retrieval, as SEO pros, we tend to focus heavily on the information collection stage – the crawling. During this phase, a search engine would...

Move Over Chargebacks: Another Form of Ecommerce Order Fraud is Taking Over - Retail TouchPoints

Move Over Chargebacks: Another Form of Ecommerce Order Fraud is Taking Over - Retail TouchPoints

When retailers discuss ecommerce fraud detection, their top priority is typically fraudulent chargebacks. A chargeback occurs when a consumer questions a transaction on their...

Google Replaces Title Tags With Site Names For Homepage Results

Google Replaces Title Tags With Site Names For Homepage Results

Google appears to have stopped showing title tags for mobile search results for the entire website such as in searches for the name of a website which generally show the home...

Wisdom in the Workplace with Wil Reynolds

Wisdom in the Workplace with Wil Reynolds

When you go to Wil Reynolds’ site the tagline says, We Don’t Trust Our Gut—and that’s because Seer Interactive is a digital marketing agency powered by big data. After all, you...

The Beginner’s Guide to Getting Your Ecommerce Blog Noticed

The Beginner’s Guide to Getting Your Ecommerce Blog Noticed

The Beginner’s Guide to Getting Your Ecommerce Blog Noticed October 17, 2022 Pin 0 Shares If you’re new to blogging for your ecommerce business or online business, you probably...