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15 Social Media Mistakes You Should Never Make (+What to Do Instead) | LocaliQ

15 Social Media Mistakes You Should Never Make (+What to Do Instead) | LocaliQ

Picture this: you have your social media image or video uploaded, you add a carefully curated caption, and you click post. You take one last look once it’s live and you see it…a...

The impact of digital advertising on the buyer’s behaviour - Adgully.com

The impact of digital advertising on the buyer’s behaviour - Adgully.com

Integral Ad Science's (IAS) latest survey, titled ‘Festive buying goes digital in India - How digital advertising and contextual relevance influence festive shopping’, delves...

‘A Necessary Evil’: Promo Products Firms Are Paying Much More for Cybersecurity Insurance

‘A Necessary Evil’: Promo Products Firms Are Paying Much More for Cybersecurity Insurance

Costs and requirements for coverage are increasing, but certain industry companies deem the protection essential and are investing. Still, others are eschewing coverage, saying...

How Can Resellers Create Linkable Assets & Build Better Links?

How Can Resellers Create Linkable Assets & Build Better Links?

Today’s Ask An SEO question comes from Abdul from Nairobi, who asks: “I’m a junior in-house SEO for a company that resells items both in a traditional store and online. Is...

11 Writing & Editing Tools to Create Skillful Social Media Posts

11 Writing & Editing Tools to Create Skillful Social Media Posts

If you want a comprehensive plagiarism checker, try EduBirdie. If you want speed and accuracy then this checker will deliver. It scans a plethora of source material and provides...

How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research

How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research

The Google Ads Keyword Planner is a useful tool; there’s no doubt about that. Whether you’re starting your first Google Ads campaign or your hundredth campaign, having a plan...

Google penalties, manual actions and notifications: A complete guide

Google penalties, manual actions and notifications: A complete guide

Search Engine Land » SEO » Google penalties, manual actions and notifications: A complete guide Google penalties, manual actions and notifications: A complete guide Learn all...

Instagram is politely reminding you to be nicer — and it actually seems to work

Instagram is politely reminding you to be nicer — and it actually seems to work

It’s no secret that Instagram has major problems with harassment and bullying on its platform. One recent example: a report that Instagram failed to act on 90 percent of over...

Topic Clusters: The Next Evolution of SEO

Topic Clusters: The Next Evolution of SEO

Written with contributions from Leslie Ye, Matthew Barby, Anum Hussain, and Cambria Davies TL;DR:Influential search engines like Google have changed their algorithm to favor...

Increasing Visibility and Credibility with Press Releases

Increasing Visibility and Credibility with Press Releases

Jeff Bullas 00:00:05 - 00:01:01 Hi everyone and welcome to The Jeff Bullas Show. Today I have with me, Mickie Kennedy. Mickie Kennedy is a guru of press releases and has been...

Google On Image Filenames & A Surprising SEO Mistake

Google On Image Filenames & A Surprising SEO Mistake

Google’s Lizzi Sassman and John Mueller discussed the importance of image filenames in a recent Search Off the Record podcast and at one point discussed a major mistake when it...

7 Challenges of Marketing a Small Business on Social Media (and Their Solutions)

7 Challenges of Marketing a Small Business on Social Media (and Their Solutions)

With nearly75%of the world’s teen and adult population using it, social media is an essential part of any company’s marketing plan. Yet93%of small businesses report that they...