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Pledges to plant trees are great news for the fight against climate change–but we don't have enough seeds

Pledges to plant trees are great news for the fight against climate change–but we don't have enough seeds

It is hard to look at a redwood and imagine that it was once a tiny seed–but it is a simple truth of nature that even our forest giants have to start small. This forest...

Why You Should Plan A Brand Audit (And How To Do One) — commonsku Blog

Why You Should Plan A Brand Audit (And How To Do One) — commonsku Blog

Resources for the Promotional Products Industry Why You Should Plan A Brand Audit (And How To Do One) A brand audit is a detailed analysis of a brand — what it does well, where...

All Systems Go: The Distributor Tech Arms Race

All Systems Go: The Distributor Tech Arms Race

More than a dozen people are gathered in Vera Muzzillo’s living room. On a muggy June afternoon, Proforma staffers and guests from PPAI and PPAI Media enjoy conversation,...

Make or break your digital center of excellence with Ericsson - ClickZ

Make or break your digital center of excellence with Ericsson - ClickZ

Leveling up and future-proofing your digital strategy is not optional. It is key to survival. All brands now wish to accelerate some type of business growth through digital, be...

Welcome to Geriatric Social Media

Welcome to Geriatric Social Media

Weirdos like myself, who pay too much attention to tech platforms, are currently mulling a question: Is social media dying? The New York Times’Kevin Roose formally kicked this...

Is Artificial Intelligence Good for Writing Interesting Content?

Is Artificial Intelligence Good for Writing Interesting Content?

The vast majority of the things that we have in our homes were manufactured in a facility by a variety of different machines. The truth is so deeply ingrained within us that we...

Why Investing In Good Brands Makes Sense for Your Wallet

Why Investing In Good Brands Makes Sense for Your Wallet

Whether you’re shopping for clothes, furniture or personal care items, most shoppers are taught to look for sales and deals and prioritize these purchases before reviewing their...

How The Best Retail Salespeople Make The Sale

How The Best Retail Salespeople Make The Sale

I've written about bad experiences, but this time, I thought you should see what a great trained  can deliver. Selling to a customer never felt so good. I had finished speaking...

Revolutionize B2B Sales: 5 Strategies for Team Success!

Revolutionize B2B Sales: 5 Strategies for Team Success!

Revolutionize B2B Sales: 5 Strategies for Team Success! Post by Anthony Iannarino April 1, 2023 As B2B sales organizations continue to reorganize their go-to-market (GTM) sales...

Top Sales Operations KPIs to Track & Optimize

Top Sales Operations KPIs to Track & Optimize

Top Sales Operations KPIs to Track & Optimize Post by Anthony Iannarino April 2, 2023 Sales operations is the business function responsible for supporting the sales force by...

How

How "Selling With Your Own Wallet" Kills Your Retail Sales

Let’s be honest, a lot of people are afraid of retail salespeople. For that matter, they are afraid of anyone who says theysellsomething. Most people like theillusionthat...

Five Intangible Qualities For Success — Jeff Bajorek | Sales, Prospecting, and Leadership Expertise

Five Intangible Qualities For Success — Jeff Bajorek | Sales, Prospecting, and Leadership Expertise

As I was getting ready to write this week's piece, I came across my friend Sam McKenna's LinkedIn post from Saturday morning. I have great respect for the work she does, but...