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32 Predictions for Social Media Marketing in 2023

32 Predictions for Social Media Marketing in 2023

We’re nearing the end of yet another year, and what a chaotic 12 months it’s been for the major social networks. Meta continued its gradual decline, TikTok continues to rise,...

Busting the Myth of First Mover Advantage

Busting the Myth of First Mover Advantage

The concept of First Mover Advantage (FMA) is widespread within business academic literature at all levels. It is the assertion that the first business to enter a market has an...

Limitations Inspire Creativity | Episode 235

Limitations Inspire Creativity | Episode 235

Limitations Inspire Creativity | Episode 235 Email When it comes to creativity and innovation for some reason NFT projects haven’t seen massive rewards but I believe those times...

Why Brands Shouldn't Avoid Influencers With Unfiltered Political Views

Why Brands Shouldn't Avoid Influencers With Unfiltered Political Views

As we near the close of another election cycle, we’re reminded of a new reality: the divide that used to exist between politics, brands, and their surrounding ecosystems is no...

How To Add A Sound To TikTok And 6 Tips To Make It Go Viral

How To Add A Sound To TikTok And 6 Tips To Make It Go Viral

One of the world’s most extensive social media networks is TikTok, and its base of over 1 billion users is rapidly rising, estimated to be1.8 billion users by the end of the...

3 app measurement strategies for business growth

3 app measurement strategies for business growth

3 app measurement strategies for business growth 3 app measurement strategies for business growth Oct 31, 2022 Copy link Marketers are investing more in their apps. In fact, 81%...

5 Ways To Balance SEO and Content Synergy in 2023

5 Ways To Balance SEO and Content Synergy in 2023

Distribution and Promotion / SEO / Productivity 5 Ways To Balance SEO and Content Synergy in 2023 Rightly or wrongly, for many content marketers, 2022’s turbulence led...

Plastic is Bad for You. Plastic is Good for You. / PromoJournal - The Brand Protector

Plastic is Bad for You. Plastic is Good for You. / PromoJournal - The Brand Protector

In the last month or so, I’ve had enough industry conversations to begin to be convinced that promotional products have made strides to genuinely limit single-use plastic....

5 Sales Rep Best Practices To Drive Sales in 2023

5 Sales Rep Best Practices To Drive Sales in 2023

Are you hitting your targets? If not, you aren’t alone: Only an estimated sixty percentof reps hit their quotas.  Sales is a challenging field. At times, it can feel like the...

Website Navigation Best Practices - 9 Navigation Design Tips and Warnings

Website Navigation Best Practices - 9 Navigation Design Tips and Warnings

Every website has a menu. But some are much better than others. Your website navigation menu is absolutely the key to success in digital marketing. It’s one of the most...

All Links are Not Created Equal: 10 Illustrations on Search Engines' Valuation of Links

All Links are Not Created Equal: 10 Illustrations on Search Engines' Valuation of Links

In 1997, Google's founders created an algorithmic method to determine importance and popularity based on several key principles: That algorithm, of course, was PageRank, and it...

How to Hire an SEO Expert [Insiders' Guide]

How to Hire an SEO Expert [Insiders' Guide]

Looking for an SEO expert agency that can accelerate your results? Schedule a free marketing evaluation with our team to meet the right agencies fast. In this economy, you can’t...