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Social Media is Still the Best Marketing Strategy for Your Small Business

Social Media is Still the Best Marketing Strategy for Your Small Business

It’s no secret that social media is one of the most powerful marketing tools available to businesses today, both large and small. In fact, a recent publication from LinkedIn...

9 Reasons Why Content Marketing Might Not Be The Best Idea for Your Business

9 Reasons Why Content Marketing Might Not Be The Best Idea for Your Business

Just about every business is doing content marketing right now – well, at least 70%. The belief that content marketing will prevail in the future rings true since it is the...

How To Perform A Mid-Year Content Marketing Audit to Improve Your Results

How To Perform A Mid-Year Content Marketing Audit to Improve Your Results

While it may feel like you can document your annual content marketing plan and let it run its course, it needs a mid-year check-in. What newopportunities and threats exist? Have...

The Increasing Importance of E-A-T in SEO | Convince & Convert

The Increasing Importance of E-A-T in SEO | Convince & Convert

Simply put: if you’re optimizing your site for Google’s current algorithm, you’re already falling behind.  Over the past few years, Google has made several algorithm updates...

Negative SEO: What You Should Know

Negative SEO: What You Should Know

Whichever search engine optimization techniques you use, it's important to take precautions to protect yourself from negative SEO.Negative SEO, also known as Black Hat SEO, is a...

10 Sales Coaching Tips and Techniques | Mindtickle Inc.

10 Sales Coaching Tips and Techniques | Mindtickle Inc.

Effective sales coaching can improve quota attainment by 21% and win rates by 19%. As it significantly impacts your team’s revenue generation, it’s essential to keep in mind...

Are You Building Client Loyalty and Revenue?

Are You Building Client Loyalty and Revenue?

Attract The Right Job Or Clientele: Are You Building Client Loyalty and Revenue? Typically, companies provide comprehensive training for their new representatives on how to...

13 Ways To Measure Sales Enablement Success | Mindtickle Inc.

13 Ways To Measure Sales Enablement Success | Mindtickle Inc.

To measure the success of your sales enablement program, you need to study more than just revenue and the number of units sold. Measuring sales enablement is about correlating...

Why Headless Commerce? Why Now? - Retail TouchPoints

Why Headless Commerce? Why Now? - Retail TouchPoints

Put simply, headless commerce is an ecommerce system that decouples the front-end web system from the ecommerce back-end engine. Most digital stores are built on ecommerce...

The Complete Guide to Word-of-Mouth Marketing | LOCALiQ

The Complete Guide to Word-of-Mouth Marketing | LOCALiQ

Whether from a friend, family member, neighbor, or co-worker, recommendations from people we know and trust tend to carry more weight than those from people we don’t. Think...

A Rapidly Evolving Retail Landscape is Leaving Marketers Adapting on the Fly - Advertising Week

A Rapidly Evolving Retail Landscape is Leaving Marketers Adapting on the Fly - Advertising Week

It isn’t an understatement, says Victor Lee, President of Advantage Unified Commerce, to say the retail industry has reached a pivotal moment where brands are no longer in a...

Masters of the metaverse

Masters of the metaverse

“I think we’re going to see an explosion of creativity and participation in the metaverse,” predicts Jorge Narváez, EMEA senior vice president and head of creative at brand...